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Tuesday, September 4, 2012

Olympians Still See Television As a Second Career

      Olympians have a small amount of time to cash in on their gold medals.  Olympians can extend their visibility, by transitioning into a career on television.  In recent years more than a dozen Olympians have gone to television for a job, including:  gymnast Shawn Johnson ("Dancing With The Stars"), short-track speed skater Apolo Anton Ohno ("Dancing With The Stars"), gymnast Gabby Douglas ("America's Got Talent"), swimmer and aspiring actor Ryan Lochte ("90210", "Fashion Police", and "The Tonight Show"), and decathlete Bruce Jenner ("The Kardashians").  For an increasing number of image-savvy olympic athletes, working on television has become at least as appealing as appearing on the front of a wheaties  box.  Evan Morganstein, chief executive of PMG Sports, an agency that represents swimmer Mark Spitz says, "they're forced to do this because the athletes are paid a relatively meager stipend, even though their efforts generate billions of dollars for the International Olympic Committee.

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